Martin Fiddaman is a senior banker and business executive with over 30 years of experience in commercial, investment and transaction banking in the City of London working with local, regional, and international financial institutions of all sizes. Prior to launching Martin Fiddaman Associates Limited, Martin was a senior executive at NatWest/RBS responsible for managing a large Financial Institutions coverage team encompassing banks, non-bank FIs, professional clients and government across all products – lending, Markets, and transaction banking.
Martin’s reputation is founded upon strong relationships, sound market knowledge, great experience, consistent execution, and a good sense of humour. He offers excellent leadership, relationship management and client coverage, financial and business, sales, and risk management skills, and a track record of successfully delivering on a variety of solutions for clients. And having travelled extensively throughout his career, is able to draw upon a comprehensive associate network of partners and specialists.
Martin is responsible for client management and the initial diagnostics of most assignments. This will always be in the context of business strategy, opportunity, challenges, required pace and importantly costs. He will also advise on the skill sets needed to meet objectives, alternate design ideas and who is best placed to deliver the chosen solution.
Martin is an avid follower of current affairs, a loyal family man and a lover of fine wines. He is a keen rugby fan of both Harlequins and England, so knows how to be both patient and resilient!